Scott McShane

Technology & innovation leader helping companies build products people actually love

I work at the intersection of AI, human-centred design, and behavioural insight to create technology that genuinely connects people.

Location
Newcastle, AU
Focus
AI / Design / Behaviour
Status
Available for projects

I believe technology should connect us, not divide us

Too often, technology is built for technology's sake. The best products don't just solve problems. They understand people. They meet us where we are, respect how we think and behave, and make our lives genuinely better.

That's the work I care about: bringing together deep technical capability with real empathy for the humans on the other end.

What I focus on

Technology & AI

From strategy to implementation, I help organisations harness AI and emerging technology in ways that are practical, ethical, and genuinely useful.

Human-Centred Design

Great design starts with understanding people. I bring a design-thinking approach to product development, grounded in research, tested with real users.

Human Behaviour

Technology only works if people use it. I draw on behavioural science to design experiences that align with how people actually think and act.

Let's build something great

I partner with companies and brands to turn ambitious ideas into products that make a real difference. Whether you're shaping an AI strategy, rethinking a user experience, or launching something new, I'd love to hear what you're working on.

Get in touch

Have a project in mind, or just want to say hello? Drop me a message.

Or find me on LinkedIn